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Welcome to L’Art des Boucles 🇨🇭

Here, we celebrate curly hair with natural, effective and sensory care 🌿 Based in Switzerland, our boutique helps curls find softness, definition and clean beauty. Whether you're rediscovering your curls or already an expert in curly hair care, you're in the right place!

🌸 Discover all our products

🇨🇭 Swiss company – Shipping from Switzerland

Bouclème – Natural Care for Curly Hair

✨ Bouclème is an English brand founded by Michele Scott-Lynch, who is passionate about the natural beauty of curly hair. After years of straightening her hair, Michele decided to embrace her curls and create a range dedicated to their well-being.

Bouclème treatments are formulated with natural ingredients, rich in plant extracts, oils, and nourishing butters. Each product provides hydration, definition, and shine without compromising hair's weightlessness.

Designed to enhance all types of curls, the brand offers a complete routine: gentle shampoos, nourishing conditioners, styling creams and fixing jellies.

🌿 Environmentally friendly and free of sulfates, silicones and parabens, Bouclème celebrates the nature of your hair by making it stronger, softer and radiant with health.

Spray Coiffant Bouclème – fixation flexible pour boucles définies

Curl Styling Spray – Flexible Hold & Defined Curls

Mousse Super Volumisante – soin coiffant volume et définition cheveux bouclés

Super Volumizing Mousse – Volume, Definition & Lightweight Curls

Shampoing Sec Naturel – fraîcheur et volume cheveux bouclés

Natural Dry Shampoo – Freshness & Volume Alcohol-Free

Gel Définition Boucles Bouclème – coiffant fixation légère pour cheveux bouclés

Curl Defining Gel

Crème Coiffante Seal + Shield Bouclème – soin nourrissant anti-frisottis boucles

Seal + Shield Curl Cream

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Shampoing Exfoliant – Scalp Exfoliating Shampoo pour cuir chevelu sensible

Bouclème Exfoliating Shampoo – Purifies, Soothes and Revitalizes Scalp Naturally

Gel Définisseur de Boucles Seal + Shield Bouclème – gel coiffant anti-frisottis

Curl Defining Gel – Seal + Shield Long-Lasting

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Crème Lavante Co-Wash Bouclème – nettoyant doux hydratant pour cheveux bouclés

Bouclème Co-Wash Cleansing Cream – Gentle & Moisturizing Care

Curl Cream Bouclème – crème coiffante hydratation et définition boucles

Bouclème Curl Cream – Intense Hydration & Natural Curl Definition

Masque Hydratant Bouclème – soin intense pour cheveux bouclés, frisés et crépus, hydratation et brillance naturelle.

Intensive Moisture Treatment Hydrating Mask

Après-Shampoing Seal + Shield Bouclème – anti-frisottis pour cheveux bouclés

Bouclème Conditioner – Seal + Shield Anti-Frizz

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Booster Protéiné Bouclème – soin réparateur cheveux bouclés

Bouclème Protein Booster – Repairs, Strengthens and Restores Elasticity to Curly and Frizzy Hair

Après-Shampoing Hydratant Bouclème – soin nourrissant cheveux bouclés

Curl Moisturizing Conditioner – Detangles, Nourishes and Redefines Natural Curls

Shampoing Hydrating Hair Cleanser Bouclème – hydratation cheveux bouclés

Bouclème Moisturizing Shampoo – Gentle Hair Cleanser

Sérum Apaisant Bouclème – soin du cuir chevelu sec et sensible

Bouclème Soothing Serum – Care for Dry & Sensitive Scalp

Routine Bouclème complète – hydratation et définition cheveux bouclés

The Best of Bouclème – Complete Hydration & Definition Routine (

Routine Bouclème pour cheveux ondulés – hydratation et définition

Curly Wavy Hair Routine – Hydration & Definition

Gel coiffant longue tenue Super Hold – fixation forte pour cheveux ondulés, bouclés, frisés et crépus

Super Hold Styler Long Lasting Styling Gel

Use coupon code WELCOME10 for 10% off your first order.

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The Art of Maintaining Your Curls

Complete hair care routines 🌐

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